Target Market for Kombucha/SCOBY?

Discussion in 'Kombucha Troubleshooting' started by Nicolas Gorgas, Apr 18, 2017.

  1. Nicolas Gorgas

    Nicolas Gorgas New Member

    Hi! I was wondering if there is a specific target market that kombucha; or people that make kombucha is trying to sell to. What ages? Cultures? Gender? Occupation? Geographic location? Etc. I hope someone can give me any insight on this. Thank you.
  2. Ben

    Ben Administrator Staff Member

    As we run an information site and don't directly sell Kombucha brew, SCOBYs or anything else, I can't help you with that one, sorry.

    In my experience though, Kombucha is very popular with the younger hip crowd -- 24-36, especially the working white color types from big urban centers like NY, San Fran, Vancouver, London Sydney, etc.

    The 40+ crowd also loves Kombucha too, particularly making it at home.

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